E-commerce
Storefronts, product detail, cart and checkout — interfaces built to browse and buy.
What it is
E-commerce interfaces guide a shopper from discovery to purchase: product galleries, detail pages with specs and reviews, carts, and checkout. Clarity and trust matter more than novelty — the UI should get out of the way of the transaction.
When to use
Any product- or catalog-driven experience where the goal is a purchase or booking.
When not to
Content or tool-first products where buying is secondary — a marketing site or a SaaS dashboard.